That’s one of those things that you have to answer for yourself.
To be clear, we at Business.org believe that business owners are totally capable of building a website themselves. That’s why we reviewed these builders and found which were the easiest, which made the most attractive sites, and which had the most customization options—because that will help you choose the builder that meets your needs.
And building your own website has some big advantages. For one, you get to maintain total control over your website, so there’s no need to worry about a developer going AWOL on you, going rogue after a dispute (Jurassic Park, anyone?), or simply not understanding your vision.
Plus, in most cases, you can build a website yourself much more cheaply than you can hire a developer to build it for you. Your small business probably has a tight budget, so if you can save some money by putting in a little web work yourself, why not?
On the other hand, building a website will take time. Depending on the features you need, it could take quite a lot of time. You know what they say: time is money. If your time is best spent actively working on your business, then maybe a web developer is worth the cost.
And if we’re brutally honest, most of us don’t have design or tech expertise. While the builders we recommend make creating a professional website totally doable, you might get better results from someone who spends all their time building websites and knows what they’re doing. Likewise, if you’re particularly tech-illiterate, you might find website building more frustrating than its worth.
At the end of the day, our recommended website builders make it possible for anyone to build a usable website. So we absolutely believe that you—yes, you—can build a beautiful, functional website. In some cases, you might want to hire someone. But mostly, we suggest you do it yourself.