The 13 Best Small-Business Web Hosting Providers

You already know your business should have a website—but just using that Facebook page is so easy, isn’t it? At least it used to be; Mark Zuckerberg’s ecosystem is becoming less user-friendly and more indefensible in terms of security and privacy by the day. You need to move out of Mark’s house and get your own place.

Like finding a home, searching for a website hosting service presents almost too many choices. There are hundreds of web hosting companies in the market, all vying to get your business online and in front of customers who aren’t looking for you in the Yellow Pages (ask your parents; they can explain).

Regardless of size, all web hosting companies provide the same utility: servers that store and stream the files (graphics, text, audio, video, etc.) that make up the content of your website. Keep in mind, web hosting services are for pro-level sites that need to handle plenty of content and traffic—which is most types of business sites. Some small, micro-budgeted enterprises could get by with simple, third-party website builders like Squarespace or Wix, or even Tumblr or Blogspot. But a real business needs real hosting muscle behind its site.

They may all do the same thing, but they don’t all do it the same way. Depending on your current usage and future traffic expectations, there are critical differences in the types of web hosting and servers that companies provide—distinctions that will affect your site’s capacity, as well as price rates.

What’s shared web hosting? It’s right there in the name: you share server space with other clients of the hosting company. You’re also sharing costs, which makes shared hosting an inexpensive option. It’s a good starter choice for sites not expecting large amounts of traffic, but there are downsides. If another site sharing the server attracts heavy usage (or worse, gets hacked), it’ll affect your site’s performance and could potentially take down your website until usage normalizes. Or if your site generates the increased traffic, you could be charged extra.

While shared hosting is cheaper, and limited in disc space and bandwidth, dedicated web hosting assigns a server to your business exclusively—and it’s usually more expensive. However, the trade-off would be worth it if your site generates significant traffic or you expect it to in the future. With dedicated hosting, you may also have to take care of your own maintenance, unless you upgrade to managed hosting (another added expense).

Somewhere between shared and dedicated hosting in price and performance is virtual private server (VPS) hosting. VPS hosting simulates a dedicated server within a partitioned shared server, with its own operating system, storage, RAM, and data transfers for more stable and insulated site efficiency. While VPS is still a form of shared web hosting, it’s more expensive—but still typically costs half as much as dedicated hosting.

Cloud web hosting is another version of VPS hosting—or the same thing, depending on which provider you ask. With cloud hosting, instead of relying on a single server, your site is supported across a network of servers acting as a system. With the heavy lifting spread over a cloud network of servers, reliable uptime is increased (as is regional load-time speed) and more safeguards against site cyberattacks are in place.

Provo, Utah, company Bluehost has a basic shared web hosting plan that can get your site up and running for a mere $7.99 per month—you can barely get a drive-thru combo meal for that price. Their larger plans aren’t all that expensive either, topping out at $209.99 a month. Commitment-phobes take note, however: Bluehost’s attractively cheap plans require annual contracts with no month-to-month options.

If you want to get your small business online quickly and cheaply, there’s much to like about Bluehost. Their uptime and security stats are striking, on par with companies charging almost twice the monthly price, and you won’t need a techie to run your site (though there are enough features to keep a webmaster on their toes).

The “WP” stands for WordPress, and WP Engine is one of the many hosting services focused exclusively on the popular CMS platform. Based in Austin, Texas, WP Engine is also a managed hosting service, meaning that, unlike standard shared or dedicated setups, the company takes care of all your site’s technical needs (hardware, security, site backups, plug-in updates, etc.).

Still, for an internet beginner more concerned with running their small business than being a full-time webmaster, WP Engine is a highly attractive web host option.

Another common thread you’ll notice in these reviews is Windows servers—as in, four of our top five web hosting companies either utilize them in a limited capacity or not at all. Don’t despair, Clippy: Texas’s HostGator has more Windows than a ’67 VW Bus. Surprisingly, despite growing demand, near-parity between Windows and Linux is as rare among web hosting companies as, well, a ’67 VW Bus.

HostGator also offers a decent array of website-building tools, including WordPress, Drupal, Joomla, and others, as well as its own in-house CMS (though, judging by HostGator.com’s passé layout, you might not want to use it). HostGator’s 24/7 customer service includes phone support along with email tickets and online chat, in addition to an online support portal with hundreds of video tutorials and help articles.

While most of HostGator’s plans are either high-priced or low-powered, their shared plans look mighty good for a small business in its early stages, as well as net newbies looking to graduate from their Facebook page.

“Unlimited” is a welcome term to see in web hosting plans, and DreamHost has nearly unlimited “unlimiteds”: monthly data transfers, email, domains, and disk storage space are all uncapped, and DreamHost will even throw in your first domain (.com, .net, .org, or .info) at no charge if you sign up for annual billing. The California-based company also offers a generous, if oddly numbered, 97-day money-back guarantee. (Why not 90, or 100? DreamHost was founded in 1997, so maybe that’s it.)

Some might see DreamHost’s no-phones customer service as a downside, but plenty of customers—and tech-award outlets—are perfectly satisfied with the company’s 24/7 email tickets and online chat support. Overall, the independently owned DreamHost could do well by any small business, especially internet power users (or hopeful future power users).

If you’ve noticed one recurring element here so far, it’s probably WordPress hosting. WordPress is popular due to its simple, intuitive interface and extensive plugin capabilities, not to mention its familiarity—most people’s first blogging and CMS experiences likely happened on the WP platform, and who likes change? When starting a business, you’ll be inclined to go with the tools you know, and almost everybody knows WordPress.

TMDHosting’s shared plans offer cheaper pricing and similar features compared to its WP plans while the dedicated plans are more expensive (between $79.95 and $149.97 a month). But the dedicated plans are also fully managed and have “military-grade” security. The VPS plans are a bit cheaper ($19.97 to $64.97 per month), as are the cloud plans ($5.95 to $9.95 per month). If you’re in the market to get other businesses online, TMDHosting’s reseller plans are worth a look at $19.95 to $49.95 a month.

Like other web hosting companies on this list, TMDHosting is short on Windows server options, and staff would rather talk to you online instead of on the phone when it comes to customer support. But the positives (reasonably priced plans, solid uptime, and WordPress expertise) far outweigh the negatives.

Any one of our top five web hosting providers could get your business online quickly and professionally—the only real variants are pricing and extras. Don’t overlook what you think should be obvious inclusions with service, like domain registration, email hosting, and—especially if you plan to sell goods and services online—e-commerce and SSL (secure sockets layer) encryption protocols.

Do you have any experiences with the web hosting providers above, good or bad? Let us know in the comments below.

Disclaimer

At Business.org, our research is meant to offer general product and service recommendations. We don't guarantee that our suggestions will work best for each individual or business, so consider your unique needs when choosing products and services.