Best Job Posting Sites for Employers: Indeed vs. CareerBuilder and more
More than 18.5 million people are hired from online job posting sites each year.1 Posting your ad on a job search website can put you on the path to finding top-notch talent for growing your small business. To help you determine which job posting site is right for your small business, we compared two of the best job sites: Indeed and CareerBuilder.
On average, 245 people apply to one online job posting.2 That means you have a good chance of finding your next hire through online job sites. But with so many employer recruiting websites available, how do you know which one will connect you with a qualified candidate who’s right for your small business? We’ve researched two of the biggest brands to help you find the best job posting site to attract first-rate talent and grow your business.
Indeed: Best site for job posting
Indeed is our top pick for best job posting website for small-business owners for good reason: it fills two times more job listings than any other job posting website.3 With more than 200 million visitors on their site each month, your job posting is likely to be viewed by many qualified candidates.
With the Indeed Resume plans, employers have unlimited searching capabilities of 100 million résumés. You can find prospects based on industry, job title, location, and education level.
The Standard subscription fee is $100 per month per recruiter to contact a total of 30 job applicants, and the Professional Subscription is $250 per month per recruiter for 100 contacts.
Right now, if you sign up for Indeed and add just one job posting, you get a $50 credit for a sponsored job listing. But this special offer is only available to employers who create new accounts. Hop over to Indeed to learn more about this promotional offer.
- Free job posting
- No up-front costs
- No long-term contract
- Unlimited searches of 100 million résumés
- One $50 credit for a sponsored job listing with sign-up
- $100 monthly minimum to contact job seekers
- Extra fee for premium ad placement
CareerBuilder: Best for hiring skilled professionals
CareerBuilder is our pick for hiring experienced professionals. It has robust search capabilities that allow you to search for candidates by industry, salary amount, and years of experience. Plus, CareerBuilder has an iOS mobile app so you can review résumés from any location, making it easy for small-business owners to directly communicate with potential employees via their iPhone.
With the CareerBuilder Lite plan, you can post one job per month and view up to 50 résumés per day for a monthly price of $219. But you can’t email candidates via the CareerBuilder site—you have to contact them using your own email account. The CareerBuilder Standard plan is $299 a month and allows you to post three jobs per month, view 50 résumés per day, and send up to 100 emails to job applicants.
- Database of 45 million résumés
- No long-term contract
- Included advertising with basic plan
- iOS mobile app
- No free job posting
- Extra fees for additional job postings
|Cost||$100 to $250||$200 to $300|
|Potential candidates||Over 200 million*||Over 17 million*|
|Contracts||No long-term||No long-term|
|Visit site||Post a Job||Post a Job|
*Based on SimilarWeb data.
With a lower cost and a higher chance of getting your job listings viewed—along with the ability to see unlimited résumés—Indeed beats out CareerBuilder for our 2018 Best Job Posting Site position.
Other Popular Job Posting Sites
Upwork: Best for hiring freelancers
Upwork is our job listings favorite for small-business owners who are looking to hire freelance professionals but not full-time employees. If you need help with specific projects, temporary assignments, or contract work, Upwork can connect you with a freelance specialist or contractor to fit your specific needs.
Upwork screens freelancers and provides basic information to ensure you are connecting with reliable applicants. It evaluates candidates in a few ways:
- Verifies email addresses to ensure authenticity
- Collects work history, feedback on past projects, and job success percentage rates
- Conducts online testing and provides results on various topics, such as customer service, office skills, and email etiquette
Registration and job posting is free with the basic plan. You negotiate an hourly rate or fixed sum payment with your freelancer, and Upwork charges 2.75% of the invoice amount. Freelancers pay a 5%, 10%, or 20% service fee depending on the amount billed.
If you need help vetting candidates, Upwork Pro may be a better option. For a one-time $500 job search fee and an additional 10% of the invoice client fee, Upwork uses a vetting process to connect you with highly qualified candidates. This automatic screening can save you a lot of time and effort. But if you aren’t sold on the benefits of the Upwork Pro plan, you can take advantage of the 30-day free trial to take it for a spin.
- Free registration and job posting with basic plan
- Database of 10 million freelancers
- 30-day free trial period with Upwork Pro
- Free mobile app to connect with freelancers
- 24/7 customer support via phone, live chat, or email support request
- Time-consuming searching and vetting with basic plan
- Costly Upwork Pro plan
Snag (formerly Snagajob): Best for hourly work
Snag, recently rebranded with a new name and identity, is our choice for small-business owners that are looking for part-time hourly employees. Snag boasts unprecedented growth this past year with over 90 million registered hourly workers and 450,000 employer locations throughout the US.
With Snag, you pay $89 per month to post one job. Plus, it offers a volume discount; for example, you can post five jobs for $69 each—giving you a $100 discount. And Snag will share your job posting with other sites for an additional $10 per month.
It also offers a free scheduling tool that helps employers manage employees, which can do the following:
- Create and publish a schedule in less than 10 minutes
- Assign and trade shifts easily and in real time
- Send messages to your entire staff or individual employees
- Over 90 million registered hourly workers
- No long-term contracts
- Unlimited changes to job postings
- Free scheduling tool for one location
- No free job posting
- Extra fees for advertising
LinkedIn has a powerful reach and strong networking capabilities. With over 500 million members, you have access to a massive network of professionals. You can build your company brand by creating a LinkedIn page, and professionals can easily apply for jobs with their LinkedIn profiles.
Glassdoor promises to pair your business with highly qualified applicants. It claims that Glassdoor candidates are “2x more likely to be hired because they’re the right fit.”4 Additionally, you can post up to 10 jobs free for seven days.
For a free résumé-matching capability, give Monster a try. With a $100 promotional discount on Monster’s Standard Plan, small-business owners can post one job ad for 30 days and automatically receive up to 20 résumés from Monster’s database for free.
By using a network of other sites, Simply Hired can reach a vast number of job seekers. Small-business owners can post jobs for free, and within minutes, the listings are automatically shared with over 100 job boards, including its publishing partner Indeed. But if you try to post a job on Simply Hired, you will be redirected to a form on the Indeed website to create a free account.
Job Posting Site FAQs
What factors should I consider when choosing a job posting site?
There are several factors to consider when choosing a job posting site, and each may require some research:
- How many people will see my job posting? Find out the number of site visitors.
- Will the right person see my job listing? Look to see if similar career path opportunities have been posted. For example, don’t post an accounting job on a job posting site that only has marketing careers.
- How much does it cost to post an ad? Set a recruiting budget; jobs are typically posted for at least 30 days.
- How many résumés can I review? See if you’re limited in how many résumés you can see a day, a month, or a year. The more you can review, the higher the chances for filling job openings.
- How quickly can I fill the position? Consider paying extra for premium ad placement if you need to hire immediately. But remember, it also depends on the career type you are looking for.
How do you create the best job post?
To increase your odds of attracting qualified candidates and to avoid getting a bunch of unwanted applications, follow these four steps for the best job posting:
- Use key career words and industry-specific terms to improve SEO.
- Be clear and concise in the job description; thoroughly outline required qualifications and experience.
- Include the work location, which can be a deal-breaker for some applicants. If you’re open to candidates working from home, include that too.
- Provide company information—such as business values, the company mission statement, and workplace culture—to find the best fit.
To help your business stand out, you may want to include employee benefits in your job posting. Paid vacations and holidays, health plans, and fun perks, such as gym memberships or free lunches, can make your business more appealing to job candidates.
To help you craft a job posting that will stand out from the rest, Indeed offers a few suggestions. It also provides nearly 500 sample job descriptions to help you get started.
Because of its no-cost job posting, volume of job seekers, and number of hires delivered, Indeed is our favorite job posting site for small businesses. But depending on who you are planning on hiring (from an office manager to a data analyst) and your unique needs, you may find that one of the other job posting sites is right for you.
At Business.org, our research is meant to offer general product and service recommendations. We don’t guarantee that our suggestions will work best for each individual or business, so consider your unique needs when choosing products and services.
1. Statistic Brain, “Online Employment Job Posting Website Statistics”
2. Statistic Brain, “Online Employment Job Posting Website Statistics”
3. SilkRoad, “Sources of Hire 2017”
4. Glassdoor, “Glassdoor Survey, 2016”